Sales + Speaking & Seduction
Week of January 5, 2026
Knowledge & Wisdom
The number one rule of success is SHOW UP. Showing up is an extension of having FAITH that what you've set out to achieve will happen.
- You cannot show up for your teams and clients if you don't show up for YOURSELF first
- Follow your system DAILY - Core 4, each DAILY
- Showing up = manifestation of your spirit and certainty
To dominate in your industry, focus on TWO things:
- Develop a sales process that SERVICES your customer at a higher level - Are you Ritz-Carlton or budget hotel? Easy process for consumer to move through quickly that delivers high-value service.
- You and your team are INDUSTRY EXPERTS at MASTERY level - Make your team TOP NOTCH. Unstoppable when you combine great process + mastery skill.
80% of conversions happen between the 5th and 12th attempt
- Most businesses call 1-2 times then give up
- If you follow up more than 3 times, you're winning
- Use variety: Voicemail, email, text, video selfies, handwritten letters, gifts
- Can't rely on automation alone
- Speed to lead matters: Industry standard under 1 minute, 10X standard = SECONDS
4 Critical Questions About YOUR Sales Process
- Do I have a process? Step-by-step selling process that closes deals. If yes: What needs fine-tuning? What's sloppy/broken?
- When did I last INSPECT what I EXPECT? Secret shop your own business. Check if team actually follows your process.
- How am I TRACKING & MEASURING? What tools determine if process is working? What KPIs show you're on track?
- How am I holding TEAMS ACCOUNTABLE? What systems ensure process is followed? How do you course-correct?
Key Insights
- On Service: When was the last time a business actually blew you away with their sales process and service? Answer: RARE. Be the exception.
- On Practice: Heavy role-playing on sales process together. Drill and rehearse = muscle memory.
- On Preparation: Come to calls PREPARED with professional goal, targets accomplished, and specific battle plan.
Speaking is sharing. Seduction is driving action.
- Speaking: You can speak and get cheers but sell nothing
- Seducing: Deliberately bringing people in = conversion
- Sales is an Energy transfer, not just words
- People move on what they FEEL, not just logic
Frame = The world someone lives in. Everything right, wrong, good, bad, justified sits inside their worldview.
Critical Truth: "In order to make an offer, you need to break the egg"
- Must shatter current frame to introduce new one
- Create DOUBT in current reality
- Paint PERCEPTION of new reality
- Create VISION that my frame would be a DESIRE = logical hop to move in
This person is at A (NO). How do I get them to B (YES)?
The sequence:
- Identify Frame A (their current worldview = NO)
- Shatter/doubt Frame A
- Introduce Frame B (new worldview)
- Build bridge across the gap (strategic seduction)
Seduction = Moving someone from Frame A to Frame B
The 6 Savage Skills
All skills operate ON TOP OF the strategic seduction operating system:
- Speaking - Master timing, tone, and tempo
- Seducing - Energy transfer, not just sequence
- Teaching - Teaching in FRAMEWORKS (not random info dumps)
- Training - Controlling the ENVIRONMENT where teaching occurs
- Coaching - Extract information OUT of people (getting from Point A)
- Consulting - Telling people what to do (getting to Point B)
The Power Stack (Foundation to Skills)
Bottom to top:
- GOD - Immovable force, foundation of everything
- Warrior's Way - Living truth, having it all, being free
- Strategic Seduction - Operating system for influence
- Skills - The 6 savage skills above
- Tactics - Specific techniques on top of skills
"Certainty you bring up here into these containers comes from embodied power of living the Warrior's Way, which comes from embodied connection with God."
Homework & Action Items
Reflect: Where have I been inconsistent? Where was I 50% one day, 90% the other? Set targets for this week to show up fully.
Create your battle plan with specific metrics: Connections per day, Calls needed for leads, Appointments for deals, Revenue target.
Answer: (1) Do I have a process? (2) When did I last inspect? (3) How do I track and measure? (4) How do I hold myself/team accountable?
Log in and start the "Perfect Sales Process" course. 20 min/day × 5 days = 100 min total. Document strategies to implement.
Design your follow-up sequence with variety: Voicemail, Email, Text, Video Selfie, Creative Touches across 12 touchpoints.
Measure your current speed to lead. Identify bottlenecks. Goal: Get under 5 minutes.
Start Grant Cardone's "Sell or Be Sold" - available in Cardone University as of 01/10/2026.
Go live OR create video daily for 7 days. 5-minute live videos. DO NOT restart - push through! Document each day.
CRITICAL: Watch your own video AFTER you record it. Study yourself. Get comfortable with your own voice. At least 3 videos this week.
Warrior App → Armory → Warrior Method audiobook. Focus: Frame Psychology (first 5-7 chapters). Document key insights.
Document 2-3 frame shift examples: Frame A (prospect at first contact), Frame B (ready to buy), Bridge/Sequence A→B.
Watch for: "Like", "Um/Uh", "You know", "So", "Just" in your videos. Goal: Create space between words.
Rate yourself 1-10 in all 6 skills: Speaking, Seducing, Teaching, Training, Coaching, Consulting. What's your natural strength? What needs work?
Weekly Completion Tracking
- Battle Plan created with specific targets
- Sales Process Audit completed (4 questions answered)
- Grant Cardone University logged in & course started
- 12-Touch Follow-Up Sequence designed
- Speed to Lead measured & bottlenecks identified
- "Sell or Be Sold" started
- 7 Daily Videos recorded (Do NOT restart!)
- At least 3 own videos watched
- Warrior Method Chapters 1-7 listened to
- Frame Identification Exercise documented (2-3 examples)
- Filler words identified in own videos
- 6 Skills Framework Self-Assessment completed